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April 28, 2026

5 Simple Fitness Habits That Actually Stick (For Beginners Who've Tried Before)

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AilikiFIT

5 Simple Fitness Habits That Actually Stick (For Beginners Who've Tried Before)

# 5 Simple Fitness Habits That Actually Stick (For Beginners Who've Tried Before)

You've been here before, haven't you? You set a goal, you start strong, and then — somewhere around week two or three — life gets in the way and the whole routine quietly disappears.

First things first: that doesn't make you lazy. It doesn't mean fitness "isn't for you." It means the approach wasn't designed to stick.

Building habits that actually last requires a bit of strategy. The good news? It's not complicated. Here are five fitness habits that beginner clients at AilikiFIT come back to again and again — because they work.

## 1. Anchor Your Workout to Something You Already Do

This is called habit stacking, and it's one of the most effective tools in behavior science. Instead of carving out a completely new slot in your day, attach your movement to something that's already automatic.

For example:

- After your morning coffee → 10 minutes of stretching

- After you brush your teeth at night → a short walk

- Before your lunch break ends → a 15-minute bodyweight routine

Your brain loves patterns. Give it one to follow.

## 2. Make It Almost Embarrassingly Easy to Start

When motivation is low — and it will be sometimes, for everyone — the size of your habit determines whether you do it or not.

If your goal is "work out for an hour," that's a big ask on a tired Tuesday. But "put on my workout clothes and do five minutes"? That's doable. And more often than not, those five minutes turn into twenty.

Start smaller than you think you need to. You can always do more. The habit of *showing up* is what you're building first.

## 3. Plan for the Obstacles, Not Just the Ideal Day

Most fitness plans are designed for your best days. But your best days aren't the ones that determine your success — your hard days are.

Ask yourself: *What will I do when I'm tired? When I travel? When work is stressful?* Having a "minimum viable workout" ready — even just a 10-minute walk — means you never fully fall off track. You just dial back, then dial back up again.

This is what resilience in fitness actually looks like.

## 4. Celebrate the Process, Not Just the Result

Here's something we talk about a lot at AilikiFIT: if you only celebrate when you reach a goal, you spend most of your time in what feels like failure.

Instead, acknowledge the small wins. You showed up when you didn't want to — that matters. You chose the stairs — that matters. You drank more water today than yesterday — that matters.

Positive reinforcement isn't just feel-good advice. It literally rewires your brain to associate movement with reward. And over time, that's what makes habits feel effortless.

## 5. Find Your People

Fitness is so much more sustainable when it's social. Whether that's a workout buddy, an online community, a group program, or a coach who checks in with you — connection is one of the most underestimated tools for staying consistent.

When someone else knows your goals, you show up differently. Not out of pressure, but out of something more powerful: belonging.

At AilikiFIT, our group programs and membership community exist exactly for this reason. Because the journey is better — and stickier — when you're not doing it alone.

## The Habit Loop You're Building

Every time you follow through on one of these habits, you're doing something bigger than exercising. You're building evidence that you're someone who moves. Someone who takes care of themselves. Someone who follows through.

And that identity shift? That's where the real transformation lives.

If you're ready to build a habit-forming fitness routine that's tailored to your life, AilikiFIT's 1:1 coaching and online courses are a great place to start. **Book your free intro call today** and let's figure out what will actually work for you.

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I can't say enough great things about Coach Emily’s Programming! From day one, she has provided info in manageable pieces, easy to both understand and quickly apply. The timed training plan is achievable with my busy schedule. What sets Coach Emily apart is her genuine care for their athletes. She is always there to offer encouragement and advice, making the entire triathlon journey not only effective but enjoyable!

N
Nicole J.
1:1 Coached Athlete

Training for my first triathlon was one of the most transformative experiences of my life—and I owe so much of that to my coach and friend who said I want to do this sooo we did, ha! Emily is not just a trainer; she’s a guide, a motivator, and someone who truly understands the unique challenges women face when balancing real life with athletic goals. What sets her apart is her intuitive approach. She knows that life doesn't pause just because you're chasing a big goal. When “life life’d”—as it so often does—she helped me pivot with grace instead of guilt. Her plans were never one-size-fits-all; they were thoughtful, flexible, and adapted to my evolving needs without ever losing sight of the finish line. She helped me believe in myself when I didn’t think I could do it, and held space for both the tough days and the triumphs. I finished my first triathlon feeling not just strong, but empowered—and that’s because she coached the whole person, not just the athlete. If you're looking for someone who will champion your success with wisdom, compassion, and rock-solid strategy, I cannot recommend her enough. She is simply outstanding.

E
Eunice G.
1:1 Coached Athlete

I love being apart of AilikiFIT! Coach Fulcher is so helpful, knowledgeable, and kind. Her workout plans are time based and work well for busy trainees. I’ve done two triathlons with her and plan on doing another!

A
Ashley A.
Spa Girl Triathlete

Em is the best. AilikiFIT provided a perfect training plan for the triathlon this year. Em creates a personalized, individualized plan that meets the needs of the athlete. She would call and text weekly to catch up and encourage me all along the way. The team app and resources were invaluable. I love AilikiFit!

H
Holly M.
Spa Girl Triathlete and Half Marathon Runner

Emily coached me through my first half marathon and has been my rock since training began in the Fall. Her constant encouragement, attention to detail, and knowledge gave me the strength to make it through those 13.1 miles! I lost a few weeks of training due to illness and she helped me get right back on track mentally and physically. I cannot recommend her enough, her passions and devotion to her athletes is such a gift!

L
Lauren O.
Half Marathon Runner

Emily has coached me since January 2024. As a beginner runner, she taught me SO much about the sport of running & the hard science of fueling, body care, and all the things that helped build my confidence along the way. Her time based training plans have changed my life in the BEST way- making it so manageable as a working mama! Never did I think I could be a distance runner, but Emily is truly the reason that became possible. I just finished my first half marathon with her time based training plan- running the most mileage I EVER have, and she supported me every step of the way! From weekly check-ins, to answering all my questions and concerns, it is evident how much she cares for her athletes. She is beyond knowledgeable, helpful, and the absolute best at coaching beginners. From once struggling to finish a mile, to running my first half- she has helped shaped my confident mindset. Thank you Emily for constantly pouring into me!

A
Anne R.
Half Marathon Runner

Emily is a wealth of knowledge, providing useful training tips, advice, and support. Our meeting was fun, and I appreciate her insights and answers to my questions.

S
Sarah F.
Spa Girl Triathlete

I can't say enough great things about Coach Emily’s Programming! From day one, she has provided info in manageable pieces, easy to both understand and quickly apply. The timed training plan is achievable with my busy schedule. What sets Coach Emily apart is her genuine care for their athletes. She is always there to offer encouragement and advice, making the entire triathlon journey not only effective but enjoyable!

N
Nicole J.
1:1 Coached Athlete

Training for my first triathlon was one of the most transformative experiences of my life—and I owe so much of that to my coach and friend who said I want to do this sooo we did, ha! Emily is not just a trainer; she’s a guide, a motivator, and someone who truly understands the unique challenges women face when balancing real life with athletic goals. What sets her apart is her intuitive approach. She knows that life doesn't pause just because you're chasing a big goal. When “life life’d”—as it so often does—she helped me pivot with grace instead of guilt. Her plans were never one-size-fits-all; they were thoughtful, flexible, and adapted to my evolving needs without ever losing sight of the finish line. She helped me believe in myself when I didn’t think I could do it, and held space for both the tough days and the triumphs. I finished my first triathlon feeling not just strong, but empowered—and that’s because she coached the whole person, not just the athlete. If you're looking for someone who will champion your success with wisdom, compassion, and rock-solid strategy, I cannot recommend her enough. She is simply outstanding.

E
Eunice G.
1:1 Coached Athlete

I love being apart of AilikiFIT! Coach Fulcher is so helpful, knowledgeable, and kind. Her workout plans are time based and work well for busy trainees. I’ve done two triathlons with her and plan on doing another!

A
Ashley A.
Spa Girl Triathlete

Em is the best. AilikiFIT provided a perfect training plan for the triathlon this year. Em creates a personalized, individualized plan that meets the needs of the athlete. She would call and text weekly to catch up and encourage me all along the way. The team app and resources were invaluable. I love AilikiFit!

H
Holly M.
Spa Girl Triathlete and Half Marathon Runner

Emily coached me through my first half marathon and has been my rock since training began in the Fall. Her constant encouragement, attention to detail, and knowledge gave me the strength to make it through those 13.1 miles! I lost a few weeks of training due to illness and she helped me get right back on track mentally and physically. I cannot recommend her enough, her passions and devotion to her athletes is such a gift!

L
Lauren O.
Half Marathon Runner

Emily has coached me since January 2024. As a beginner runner, she taught me SO much about the sport of running & the hard science of fueling, body care, and all the things that helped build my confidence along the way. Her time based training plans have changed my life in the BEST way- making it so manageable as a working mama! Never did I think I could be a distance runner, but Emily is truly the reason that became possible. I just finished my first half marathon with her time based training plan- running the most mileage I EVER have, and she supported me every step of the way! From weekly check-ins, to answering all my questions and concerns, it is evident how much she cares for her athletes. She is beyond knowledgeable, helpful, and the absolute best at coaching beginners. From once struggling to finish a mile, to running my first half- she has helped shaped my confident mindset. Thank you Emily for constantly pouring into me!

A
Anne R.
Half Marathon Runner

Emily is a wealth of knowledge, providing useful training tips, advice, and support. Our meeting was fun, and I appreciate her insights and answers to my questions.

S
Sarah F.
Spa Girl Triathlete

I can't say enough great things about Coach Emily’s Programming! From day one, she has provided info in manageable pieces, easy to both understand and quickly apply. The timed training plan is achievable with my busy schedule. What sets Coach Emily apart is her genuine care for their athletes. She is always there to offer encouragement and advice, making the entire triathlon journey not only effective but enjoyable!

N
Nicole J.
1:1 Coached Athlete

Training for my first triathlon was one of the most transformative experiences of my life—and I owe so much of that to my coach and friend who said I want to do this sooo we did, ha! Emily is not just a trainer; she’s a guide, a motivator, and someone who truly understands the unique challenges women face when balancing real life with athletic goals. What sets her apart is her intuitive approach. She knows that life doesn't pause just because you're chasing a big goal. When “life life’d”—as it so often does—she helped me pivot with grace instead of guilt. Her plans were never one-size-fits-all; they were thoughtful, flexible, and adapted to my evolving needs without ever losing sight of the finish line. She helped me believe in myself when I didn’t think I could do it, and held space for both the tough days and the triumphs. I finished my first triathlon feeling not just strong, but empowered—and that’s because she coached the whole person, not just the athlete. If you're looking for someone who will champion your success with wisdom, compassion, and rock-solid strategy, I cannot recommend her enough. She is simply outstanding.

E
Eunice G.
1:1 Coached Athlete

I love being apart of AilikiFIT! Coach Fulcher is so helpful, knowledgeable, and kind. Her workout plans are time based and work well for busy trainees. I’ve done two triathlons with her and plan on doing another!

A
Ashley A.
Spa Girl Triathlete

Em is the best. AilikiFIT provided a perfect training plan for the triathlon this year. Em creates a personalized, individualized plan that meets the needs of the athlete. She would call and text weekly to catch up and encourage me all along the way. The team app and resources were invaluable. I love AilikiFit!

H
Holly M.
Spa Girl Triathlete and Half Marathon Runner

Emily coached me through my first half marathon and has been my rock since training began in the Fall. Her constant encouragement, attention to detail, and knowledge gave me the strength to make it through those 13.1 miles! I lost a few weeks of training due to illness and she helped me get right back on track mentally and physically. I cannot recommend her enough, her passions and devotion to her athletes is such a gift!

L
Lauren O.
Half Marathon Runner

Emily has coached me since January 2024. As a beginner runner, she taught me SO much about the sport of running & the hard science of fueling, body care, and all the things that helped build my confidence along the way. Her time based training plans have changed my life in the BEST way- making it so manageable as a working mama! Never did I think I could be a distance runner, but Emily is truly the reason that became possible. I just finished my first half marathon with her time based training plan- running the most mileage I EVER have, and she supported me every step of the way! From weekly check-ins, to answering all my questions and concerns, it is evident how much she cares for her athletes. She is beyond knowledgeable, helpful, and the absolute best at coaching beginners. From once struggling to finish a mile, to running my first half- she has helped shaped my confident mindset. Thank you Emily for constantly pouring into me!

A
Anne R.
Half Marathon Runner

Emily is a wealth of knowledge, providing useful training tips, advice, and support. Our meeting was fun, and I appreciate her insights and answers to my questions.

S
Sarah F.
Spa Girl Triathlete

I can't say enough great things about Coach Emily’s Programming! From day one, she has provided info in manageable pieces, easy to both understand and quickly apply. The timed training plan is achievable with my busy schedule. What sets Coach Emily apart is her genuine care for their athletes. She is always there to offer encouragement and advice, making the entire triathlon journey not only effective but enjoyable!

N
Nicole J.
1:1 Coached Athlete

Training for my first triathlon was one of the most transformative experiences of my life—and I owe so much of that to my coach and friend who said I want to do this sooo we did, ha! Emily is not just a trainer; she’s a guide, a motivator, and someone who truly understands the unique challenges women face when balancing real life with athletic goals. What sets her apart is her intuitive approach. She knows that life doesn't pause just because you're chasing a big goal. When “life life’d”—as it so often does—she helped me pivot with grace instead of guilt. Her plans were never one-size-fits-all; they were thoughtful, flexible, and adapted to my evolving needs without ever losing sight of the finish line. She helped me believe in myself when I didn’t think I could do it, and held space for both the tough days and the triumphs. I finished my first triathlon feeling not just strong, but empowered—and that’s because she coached the whole person, not just the athlete. If you're looking for someone who will champion your success with wisdom, compassion, and rock-solid strategy, I cannot recommend her enough. She is simply outstanding.

E
Eunice G.
1:1 Coached Athlete

I love being apart of AilikiFIT! Coach Fulcher is so helpful, knowledgeable, and kind. Her workout plans are time based and work well for busy trainees. I’ve done two triathlons with her and plan on doing another!

A
Ashley A.
Spa Girl Triathlete

Em is the best. AilikiFIT provided a perfect training plan for the triathlon this year. Em creates a personalized, individualized plan that meets the needs of the athlete. She would call and text weekly to catch up and encourage me all along the way. The team app and resources were invaluable. I love AilikiFit!

H
Holly M.
Spa Girl Triathlete and Half Marathon Runner

Emily coached me through my first half marathon and has been my rock since training began in the Fall. Her constant encouragement, attention to detail, and knowledge gave me the strength to make it through those 13.1 miles! I lost a few weeks of training due to illness and she helped me get right back on track mentally and physically. I cannot recommend her enough, her passions and devotion to her athletes is such a gift!

L
Lauren O.
Half Marathon Runner

Emily has coached me since January 2024. As a beginner runner, she taught me SO much about the sport of running & the hard science of fueling, body care, and all the things that helped build my confidence along the way. Her time based training plans have changed my life in the BEST way- making it so manageable as a working mama! Never did I think I could be a distance runner, but Emily is truly the reason that became possible. I just finished my first half marathon with her time based training plan- running the most mileage I EVER have, and she supported me every step of the way! From weekly check-ins, to answering all my questions and concerns, it is evident how much she cares for her athletes. She is beyond knowledgeable, helpful, and the absolute best at coaching beginners. From once struggling to finish a mile, to running my first half- she has helped shaped my confident mindset. Thank you Emily for constantly pouring into me!

A
Anne R.
Half Marathon Runner

Emily is a wealth of knowledge, providing useful training tips, advice, and support. Our meeting was fun, and I appreciate her insights and answers to my questions.

S
Sarah F.
Spa Girl Triathlete

Emily is a wealth of knowledge, providing useful training tips, advice, and support. Our meeting was fun, and I appreciate her insights and answers to my questions.

S
Sarah F.
Spa Girl Triathlete

Emily has coached me since January 2024. As a beginner runner, she taught me SO much about the sport of running & the hard science of fueling, body care, and all the things that helped build my confidence along the way. Her time based training plans have changed my life in the BEST way- making it so manageable as a working mama! Never did I think I could be a distance runner, but Emily is truly the reason that became possible. I just finished my first half marathon with her time based training plan- running the most mileage I EVER have, and she supported me every step of the way! From weekly check-ins, to answering all my questions and concerns, it is evident how much she cares for her athletes. She is beyond knowledgeable, helpful, and the absolute best at coaching beginners. From once struggling to finish a mile, to running my first half- she has helped shaped my confident mindset. Thank you Emily for constantly pouring into me!

A
Anne R.
Half Marathon Runner

Emily coached me through my first half marathon and has been my rock since training began in the Fall. Her constant encouragement, attention to detail, and knowledge gave me the strength to make it through those 13.1 miles! I lost a few weeks of training due to illness and she helped me get right back on track mentally and physically. I cannot recommend her enough, her passions and devotion to her athletes is such a gift!

L
Lauren O.
Half Marathon Runner

Em is the best. AilikiFIT provided a perfect training plan for the triathlon this year. Em creates a personalized, individualized plan that meets the needs of the athlete. She would call and text weekly to catch up and encourage me all along the way. The team app and resources were invaluable. I love AilikiFit!

H
Holly M.
Spa Girl Triathlete and Half Marathon Runner

I love being apart of AilikiFIT! Coach Fulcher is so helpful, knowledgeable, and kind. Her workout plans are time based and work well for busy trainees. I’ve done two triathlons with her and plan on doing another!

A
Ashley A.
Spa Girl Triathlete

Training for my first triathlon was one of the most transformative experiences of my life—and I owe so much of that to my coach and friend who said I want to do this sooo we did, ha! Emily is not just a trainer; she’s a guide, a motivator, and someone who truly understands the unique challenges women face when balancing real life with athletic goals. What sets her apart is her intuitive approach. She knows that life doesn't pause just because you're chasing a big goal. When “life life’d”—as it so often does—she helped me pivot with grace instead of guilt. Her plans were never one-size-fits-all; they were thoughtful, flexible, and adapted to my evolving needs without ever losing sight of the finish line. She helped me believe in myself when I didn’t think I could do it, and held space for both the tough days and the triumphs. I finished my first triathlon feeling not just strong, but empowered—and that’s because she coached the whole person, not just the athlete. If you're looking for someone who will champion your success with wisdom, compassion, and rock-solid strategy, I cannot recommend her enough. She is simply outstanding.

E
Eunice G.
1:1 Coached Athlete

I can't say enough great things about Coach Emily’s Programming! From day one, she has provided info in manageable pieces, easy to both understand and quickly apply. The timed training plan is achievable with my busy schedule. What sets Coach Emily apart is her genuine care for their athletes. She is always there to offer encouragement and advice, making the entire triathlon journey not only effective but enjoyable!

N
Nicole J.
1:1 Coached Athlete

Emily is a wealth of knowledge, providing useful training tips, advice, and support. Our meeting was fun, and I appreciate her insights and answers to my questions.

S
Sarah F.
Spa Girl Triathlete

Emily has coached me since January 2024. As a beginner runner, she taught me SO much about the sport of running & the hard science of fueling, body care, and all the things that helped build my confidence along the way. Her time based training plans have changed my life in the BEST way- making it so manageable as a working mama! Never did I think I could be a distance runner, but Emily is truly the reason that became possible. I just finished my first half marathon with her time based training plan- running the most mileage I EVER have, and she supported me every step of the way! From weekly check-ins, to answering all my questions and concerns, it is evident how much she cares for her athletes. She is beyond knowledgeable, helpful, and the absolute best at coaching beginners. From once struggling to finish a mile, to running my first half- she has helped shaped my confident mindset. Thank you Emily for constantly pouring into me!

A
Anne R.
Half Marathon Runner

Emily coached me through my first half marathon and has been my rock since training began in the Fall. Her constant encouragement, attention to detail, and knowledge gave me the strength to make it through those 13.1 miles! I lost a few weeks of training due to illness and she helped me get right back on track mentally and physically. I cannot recommend her enough, her passions and devotion to her athletes is such a gift!

L
Lauren O.
Half Marathon Runner

Em is the best. AilikiFIT provided a perfect training plan for the triathlon this year. Em creates a personalized, individualized plan that meets the needs of the athlete. She would call and text weekly to catch up and encourage me all along the way. The team app and resources were invaluable. I love AilikiFit!

H
Holly M.
Spa Girl Triathlete and Half Marathon Runner

I love being apart of AilikiFIT! Coach Fulcher is so helpful, knowledgeable, and kind. Her workout plans are time based and work well for busy trainees. I’ve done two triathlons with her and plan on doing another!

A
Ashley A.
Spa Girl Triathlete

Training for my first triathlon was one of the most transformative experiences of my life—and I owe so much of that to my coach and friend who said I want to do this sooo we did, ha! Emily is not just a trainer; she’s a guide, a motivator, and someone who truly understands the unique challenges women face when balancing real life with athletic goals. What sets her apart is her intuitive approach. She knows that life doesn't pause just because you're chasing a big goal. When “life life’d”—as it so often does—she helped me pivot with grace instead of guilt. Her plans were never one-size-fits-all; they were thoughtful, flexible, and adapted to my evolving needs without ever losing sight of the finish line. She helped me believe in myself when I didn’t think I could do it, and held space for both the tough days and the triumphs. I finished my first triathlon feeling not just strong, but empowered—and that’s because she coached the whole person, not just the athlete. If you're looking for someone who will champion your success with wisdom, compassion, and rock-solid strategy, I cannot recommend her enough. She is simply outstanding.

E
Eunice G.
1:1 Coached Athlete

I can't say enough great things about Coach Emily’s Programming! From day one, she has provided info in manageable pieces, easy to both understand and quickly apply. The timed training plan is achievable with my busy schedule. What sets Coach Emily apart is her genuine care for their athletes. She is always there to offer encouragement and advice, making the entire triathlon journey not only effective but enjoyable!

N
Nicole J.
1:1 Coached Athlete

Emily is a wealth of knowledge, providing useful training tips, advice, and support. Our meeting was fun, and I appreciate her insights and answers to my questions.

S
Sarah F.
Spa Girl Triathlete

Emily has coached me since January 2024. As a beginner runner, she taught me SO much about the sport of running & the hard science of fueling, body care, and all the things that helped build my confidence along the way. Her time based training plans have changed my life in the BEST way- making it so manageable as a working mama! Never did I think I could be a distance runner, but Emily is truly the reason that became possible. I just finished my first half marathon with her time based training plan- running the most mileage I EVER have, and she supported me every step of the way! From weekly check-ins, to answering all my questions and concerns, it is evident how much she cares for her athletes. She is beyond knowledgeable, helpful, and the absolute best at coaching beginners. From once struggling to finish a mile, to running my first half- she has helped shaped my confident mindset. Thank you Emily for constantly pouring into me!

A
Anne R.
Half Marathon Runner

Emily coached me through my first half marathon and has been my rock since training began in the Fall. Her constant encouragement, attention to detail, and knowledge gave me the strength to make it through those 13.1 miles! I lost a few weeks of training due to illness and she helped me get right back on track mentally and physically. I cannot recommend her enough, her passions and devotion to her athletes is such a gift!

L
Lauren O.
Half Marathon Runner

Em is the best. AilikiFIT provided a perfect training plan for the triathlon this year. Em creates a personalized, individualized plan that meets the needs of the athlete. She would call and text weekly to catch up and encourage me all along the way. The team app and resources were invaluable. I love AilikiFit!

H
Holly M.
Spa Girl Triathlete and Half Marathon Runner

I love being apart of AilikiFIT! Coach Fulcher is so helpful, knowledgeable, and kind. Her workout plans are time based and work well for busy trainees. I’ve done two triathlons with her and plan on doing another!

A
Ashley A.
Spa Girl Triathlete

Training for my first triathlon was one of the most transformative experiences of my life—and I owe so much of that to my coach and friend who said I want to do this sooo we did, ha! Emily is not just a trainer; she’s a guide, a motivator, and someone who truly understands the unique challenges women face when balancing real life with athletic goals. What sets her apart is her intuitive approach. She knows that life doesn't pause just because you're chasing a big goal. When “life life’d”—as it so often does—she helped me pivot with grace instead of guilt. Her plans were never one-size-fits-all; they were thoughtful, flexible, and adapted to my evolving needs without ever losing sight of the finish line. She helped me believe in myself when I didn’t think I could do it, and held space for both the tough days and the triumphs. I finished my first triathlon feeling not just strong, but empowered—and that’s because she coached the whole person, not just the athlete. If you're looking for someone who will champion your success with wisdom, compassion, and rock-solid strategy, I cannot recommend her enough. She is simply outstanding.

E
Eunice G.
1:1 Coached Athlete

I can't say enough great things about Coach Emily’s Programming! From day one, she has provided info in manageable pieces, easy to both understand and quickly apply. The timed training plan is achievable with my busy schedule. What sets Coach Emily apart is her genuine care for their athletes. She is always there to offer encouragement and advice, making the entire triathlon journey not only effective but enjoyable!

N
Nicole J.
1:1 Coached Athlete

Emily is a wealth of knowledge, providing useful training tips, advice, and support. Our meeting was fun, and I appreciate her insights and answers to my questions.

S
Sarah F.
Spa Girl Triathlete

Emily has coached me since January 2024. As a beginner runner, she taught me SO much about the sport of running & the hard science of fueling, body care, and all the things that helped build my confidence along the way. Her time based training plans have changed my life in the BEST way- making it so manageable as a working mama! Never did I think I could be a distance runner, but Emily is truly the reason that became possible. I just finished my first half marathon with her time based training plan- running the most mileage I EVER have, and she supported me every step of the way! From weekly check-ins, to answering all my questions and concerns, it is evident how much she cares for her athletes. She is beyond knowledgeable, helpful, and the absolute best at coaching beginners. From once struggling to finish a mile, to running my first half- she has helped shaped my confident mindset. Thank you Emily for constantly pouring into me!

A
Anne R.
Half Marathon Runner

Emily coached me through my first half marathon and has been my rock since training began in the Fall. Her constant encouragement, attention to detail, and knowledge gave me the strength to make it through those 13.1 miles! I lost a few weeks of training due to illness and she helped me get right back on track mentally and physically. I cannot recommend her enough, her passions and devotion to her athletes is such a gift!

L
Lauren O.
Half Marathon Runner

Em is the best. AilikiFIT provided a perfect training plan for the triathlon this year. Em creates a personalized, individualized plan that meets the needs of the athlete. She would call and text weekly to catch up and encourage me all along the way. The team app and resources were invaluable. I love AilikiFit!

H
Holly M.
Spa Girl Triathlete and Half Marathon Runner

I love being apart of AilikiFIT! Coach Fulcher is so helpful, knowledgeable, and kind. Her workout plans are time based and work well for busy trainees. I’ve done two triathlons with her and plan on doing another!

A
Ashley A.
Spa Girl Triathlete

Training for my first triathlon was one of the most transformative experiences of my life—and I owe so much of that to my coach and friend who said I want to do this sooo we did, ha! Emily is not just a trainer; she’s a guide, a motivator, and someone who truly understands the unique challenges women face when balancing real life with athletic goals. What sets her apart is her intuitive approach. She knows that life doesn't pause just because you're chasing a big goal. When “life life’d”—as it so often does—she helped me pivot with grace instead of guilt. Her plans were never one-size-fits-all; they were thoughtful, flexible, and adapted to my evolving needs without ever losing sight of the finish line. She helped me believe in myself when I didn’t think I could do it, and held space for both the tough days and the triumphs. I finished my first triathlon feeling not just strong, but empowered—and that’s because she coached the whole person, not just the athlete. If you're looking for someone who will champion your success with wisdom, compassion, and rock-solid strategy, I cannot recommend her enough. She is simply outstanding.

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Eunice G.
1:1 Coached Athlete

I can't say enough great things about Coach Emily’s Programming! From day one, she has provided info in manageable pieces, easy to both understand and quickly apply. The timed training plan is achievable with my busy schedule. What sets Coach Emily apart is her genuine care for their athletes. She is always there to offer encouragement and advice, making the entire triathlon journey not only effective but enjoyable!

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Nicole J.
1:1 Coached Athlete
<p>Spa girl giveaway!</p>

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